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给本地商家和用户建立桥梁,微领地小蜜在不断探索

2018-5-2 11:53| 发布者: admin| 查看: 1433| 评论: 16

长沙微领地公司正在努力做好本地商业,让本地商家给用户带来更多的便利和服务,致力于经营“个人流量”的APP——小蜜也应运而生。

随着互联网的发展,电商迅速成长,人们的生活方式不断被影响着。然而在越来越便利的同时,虚拟商店售货带来的虚假和售后问题,也在不断增加。

而在线下商家眼里,因为跟消费者是面对面交流的,货品的好坏直接影响着他们店铺的销售,因此假货、次货都非常少见。但是线下商家却缺乏电商的大量客流量,也需要高额的房租和承担积货的风险。所以,将线上跟线下互补融合的小蜜APP,是未来的大势。

小蜜APP利用成熟的商店管理系统、地图定位服务等将本地商家与用户巧妙联系起来,用户可以更快的寻找附近自己需要的商品,而附近的商家则对用户的衣、食、住、行提供相应的服务。小蜜在给商家和用户建立商户关系时,给予了用户更加便利的服务,也为商家输送了具有更多粘性的本地用户。

其实,在网上购物,我们很难选到自己百分百合心意的东西,而本地商品由于缺乏获取信息的渠道,也很难发掘。这既是用户的烦恼,也是商家的烦恼,而小蜜大力开发本地资源,给予了商家和用户一个资源信息互通的平台,这些问题也就迎刃而解了。

未来的零售和服务行业,需要的是能够更准确的匹配产品和用户,让商家和用户能够建立起更直接的沟通桥梁。微领地小蜜在不断的探索下,已经取得了初步成果,相信在未来,会越来越好。


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