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百万罚款也没用!抖音再被媒体曝光内容涉黄

2018-12-29 17:50| 发布者: steven| 查看: 1941| 评论: 195

  11月19日,经济日报曾经刊发《抖音的教训不应只是百万元罚款》,评论抖音因投放的一则广告含有“邱少云被火烧的笑话”侮辱烈士而被罚百万一事。经济日报称与其他玩数字花样、欺骗误导消费者或打低俗擦边球的违法广告相比,抖音和搜狗的违法广告影响最广泛,性质也最恶劣。“抖音与其母公司今日头条应该有更彻底的反思和整改举措。这个教训,远不是100万元的罚款可以抵消的。”

  没想到一语成谶。仅仅过了一个月,现代快报就报道称,有网友在刷抖音时发现有些账号暗藏低俗色情的内容,个别用户甚至在短视频里直接贴出有涉黄网址的图片!记者尝试在浏览器上输入该网址,出现了一个名为“ya5685”的楼主。标题为“手机看片神器,免费分享!30万部高清无码”,第一张大图就是露骨照片,尺度特别大,页面最底端还有APP下载链接。现代快报记者调查发现,这样的情况并非个例,而且已经多次被网友举报。北京字节跳动科技有限公司工作人员回应称,将持续打击互联网黑色产业。但是对于现在平台上出现的这些涉黄网址的照片,以及为何又会“旧病复发”,对方并未作出正面回应。

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  经济日报所担忧的“抖音的教训不应只是百万元罚款”正在成为现实。今年5月份,今日头条平台曾经为暴走漫画发布涉嫌丑化和恶搞革命烈士董存瑞、叶挺的视频《囚歌》,被立案调查。但过了还不到一个月,6月初,今日头条旗下的抖音广告推广中又出现了对英烈不敬的内容。邱少云为革命事业英勇献身的事迹被抖音说成是笑话,引起极大公愤。对此人民日报官方微博指出:犯这种错,抖音让人发抖。犯了改改了再犯,这样的道歉显得廉价,更让人怀疑道歉不过是金蝉脱壳的道具。审核不认真就是给自己挖坑,侮辱英烈已违法。

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  今年11月14日,国家市场监督管理总局公布了2018年第三批典型虚假违法广告案件,其中点名批评抖音在搜狗搜索投放的广告中含有“邱少云被火烧的笑话”,违反了《英雄烈士保护法》和《广告法》,两者分别罚款100万元。

  经济日报对此评论称:今日头条不该忽视法律。对这两次广告,今日头条都宣称是监管不严,对邱少云广告更是甩锅第三方,声称“未认真审核第三方提供的关键词包”,且道歉之后,再无消息。无论真相如何,今日头条作为平台的主体责任无法推脱,作为广告主未尽到审核责任,是毫无疑问的。

  经济日报认为“抖音与其母公司今日头条应该有更彻底的反思和整改举措”,没想到才过了一个月,抖音又再次被媒体曝出了内容涉黄的问题。抖音与其母公司今日头条的“整改”,也再次受到了媒体和公众的质疑。


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